AI Insights · Timothy · January 2022
Top 5 Communication Apps in New Zealand Q4 2021
In Q4 2021, the top 5 communication apps in New Zealand displayed varied performance in downloads, revenue, and active users. Sensor Tower provides detailed insights.
Throughout Q4 2021, the top 5 communication apps in New Zealand—Messenger, WhatsApp Messenger, Telegram, Snapchat, and Discord - Talk, Play, Hang Out—experienced diverse trends in downloads, revenue, and active users. Data from Sensor Tower highlights their performance on a unified platform.
Messenger saw a fluctuating pattern in weekly revenue, peaking at approximately $1K in early November. Weekly downloads reached a high of around 19K in mid-December. Active users remained relatively stable, with a slight increase from around 4.3M to 4.4M by the end of the quarter.
WhatsApp Messenger displayed minimal revenue fluctuations, peaking at $30 in late October. Weekly downloads remained consistent, ranging between 7K and 9K. Active users saw a gradual increase from approximately 1.3M to 1.4M over the quarter.
Telegram did not report any revenue during this period. Weekly downloads showed a declining trend from around 7.5K in late October to approximately 2.9K by the end of December. Active users remained fairly stable, hovering around 73K to 81K throughout the quarter.
Snapchat experienced minimal revenue, with occasional spikes such as $10 in late November. Weekly downloads ranged from 7K to 11K, peaking in mid-December. Active users increased steadily, reaching around 1.3M by the end of the quarter.
Discord - Talk, Play, Hang Out showed a steady increase in weekly revenue, peaking at approximately $8.4K in late December. Weekly downloads fluctuated between 5K and 6K. Active users remained relatively stable, with a slight increase from around 351K to 386K during the quarter.
For more detailed insights on app performance, visit Sensor Tower.